Telstra Funbox Digital Design

Telstra needed a fun and engaging HTML5 display ad that would work responsively across desktop and mobile. We were able to leverage existing assets to quickly and efficiently design these cute little ads promoting Telstra's Per-Paid Cap Encore package that would resonate with a younger target market. This campaign was then rolled out to include full page takeovers on sites like Pedestrian and Junkee.

Additional credits:

Agency: DDB Sydney
Art Director: Jennie Ko
Copywriter: Josephine Burns